Why Arunya?

Learn why Arunya is the right choice for your analytics needs.

Choosing the right analytics platform is no longer just about features. It's about ethics, trust, and long-term alignment with your values and responsibilities. Arunya exists because most analytics tools force you to compromise between insight and integrity.

Arunya is built to eliminate that compromise.

Privacy-First by Design

Most platforms treat privacy as a feature or a toggle. Arunya treats it as a foundation. From the first line of code, the goal was to respect user privacy without limiting functionality.

  • No personally identifiable information is collected.
  • No cookies, fingerprinting, or behavioral profiling.
  • No hidden data flows to third-party services.

You get the data you need to grow — nothing more, nothing less.

Self-Hosted and Open Source

With Arunya, you own everything — your code, your data, and your deployment. You're not locked into a vendor or a platform that could change overnight.

  • Run Arunya on your own servers or cloud.
  • Inspect the source code. Modify it. Extend it.
  • Stay in full control, no matter how your needs evolve.

This makes Arunya ideal for teams handling sensitive data, operating under strict compliance requirements, or simply committed to open infrastructure.

Actionable Insights Without Surveillance

Analytics should help you build better products, not violate your users’ trust. Arunya provides modern features like:

  • Session replays (with consent)
  • Custom event tracking
  • Pageview analytics and engagement metrics

But all of this is done transparently, with opt-in design and no data exploitation. Your users are not tracked across websites, and their behavior is never profiled for advertising.

Built for Developers and Privacy Teams

Arunya is designed to be easy to integrate, extend, and maintain. Whether you’re building a startup or deploying at scale, it fits seamlessly into your stack.

  • Works with modern frameworks like Next.js, React, and Vue
  • API-first architecture with type safety
  • GDPR and CCPA alignment out of the box
  • Built-in tools for debugging, replaying, and verifying tracking

You don’t have to choose between control and convenience — Arunya gives you both.

Earn Trust, Not Just Traffic

Users today are more privacy-aware than ever. They choose products that respect their boundaries. By using Arunya, you’re sending a clear message:

“We care about our users. We do not exploit their data.”

This trust is not just ethical — it’s strategic. Brands that respect privacy stand out and stay resilient.

Continue reading the Quick Start Guide to begin integrating Arunya into your project.